Why Trend Analysis?

Need a reliable indicator for real time advertising activity to use in your performance modelling or advertising trackers? Obtain benchmarks for brands, products or campaigns by category and even location. Power through competitor comparison reports and identify marketing strategy trends - all this exportable with a single click.

A must have for

  • Brand Advertisers
  • Research Agencies
  • Data Science Teams
  • Media Agencies
  • Advertising Sales Teams

Features

Visually explore the marketplace quickly to determine trends
and competitive marketing strategies. 

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24x7 Real Time Updates
Advertising campaigns are continuously uploaded throughout the day. That's right, all day everyday.

 

Next Level Search
From small queries to the most complex, our world class search functionality is fast and easy to use.

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Best Media Coverage
With the best media coverage you can be sure to find what you're looking for, it's all here.

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Categorisation
Developed in conjunction with industry leading brands, our categorisation allows the most granular of filters.

 

Powerful reporting, made simple.

Beautifully simple, our intuitive user interface helps get your team
up and running quickly with minimal training

 

Visualise Trends
Identify seasonal trends and how brands are strategically purchasing their media activity in the market. Locate peaks and troughs by industry, category, brand and even product.

 
 

Most Promoted Products
Instantly see what brands and products are promoted in market along with their strategic business focus.

Most Active Campaign
Identify the campaigns that are promoted most aggressively, along with the messaging behind them to target potential customers. 

 
 

Ad Types
Get a quick summary of market positioning and identify the overall campaign execution strategy.

 

Targeted Days
Understand how advertising is distributed throughout the week. Identify strategies and spot opportunity gaps.

 
 
 

Targeted Times
Analyse the time media is purchased to target specific demographic audiences.

 

Position in Break
Know exactly where media is purchased within ad breaks. Determine if premium or standard ad positions are used.

 
 
 

Ad Sizes
The physical realestate of advertising. Is the message large or small to engage potential customers?

 

See for yourself
Sign up for a demo and ask as many questions as you want.

 
Best coverage, hands down.

With the best media coverage you can be sure to find what you're looking for, it's all here:

  • Television
  • Radio
  • Magazines
  • Newspapers
  • Out of Home
  • Catalogues
  • Digital Display
  • Online Video

And with the fastest growing media coverage, you can be sure we'll scale with your future needs.

Learn more about our Data Coverage >


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"Leading organisations have recognised the wisdom of treating data as a valuable asset that can be intelligently analysed to improve customer satisfaction, competitive advantage and revenue and profit growth."

 
 
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DAVID BOWIE
MANAGING DIRECTOR, SAS ANZ SERVICES


Clients

We have many, but here’s a few.

We believe successful businesses work faster and smarter than their competitors to gain
higher growth, all with the aim of obtaining market leader status. Are you ready to
do away with the old and make way for a competitive advantage?

We can help you lay the foundation.